DIGITAL PRODUCTION

V.ROHTO ONLINE EYE-TEST MICROSITE

BACKGROUND

Having been present in the Vietnamese market for over 26 years, V.Rohto Vietnam is proud to be the leading eye care brand in Vietnam. As key information that V.Rohto found out:

- According to research from the National Center for Biotechnology Information (US), about 20–50% of the global population is experiencing dry eye symptoms.

- According to research from the International Refractive Error Research Institute of the World Health Organization (WHO-BHVI), by 2050, many experts recommend that nearly half of the world's population will experience refractive errors.

V.Rohto wanted to launch the webtest tool to help anyone, at any age, easily check their eye health at home, thereby taking necessary medical action.

OUR SCOPE OF WORK

Building Microsite for online eye-test, based on the Methodology supported by CTEH:

- Test vision at 3m and 1m distance
- Need 1 person to support or apply voice recognition.
- Answer the exact directions of E. This process repeats until the letter E is as small as possible.

- 4 Steps: Set up - Select distance – Test - Result.
- Accuracy: 60 – 70% depending on users’ execution
- Visit doctor if your result is not good.

LIPICE WEBSITE

BACKGROUND

With a presence in Vietnam since 1996, LipIce has consistently held the top spot as the most popular lip balm brand for over 20 years. Alongside LipIce Sheer Color, Lip on Lip, and Miracle Apo, LipIce offers a range of beloved and trusted brands that have won the hearts of countless women.

In 2019, LipIce took steps to create a brand new website with a cutting-edge virtual reality lipstick testing experience, with the goal of revolutionizing their brand image.